
Every three months I prepare a newsletter to send to my support team. I enjoy writing, designing, and creating these publications, but, let's just say I have a hard time doing them in one sitting. Here's how it works.
I have a reminder set up on my calendar that lets me know I should at least begin thinking about a newsletter. Over the course of that week I assess the last three months: what has happened, what have I learned, what are those monumental moments that rise to the surface of the memories? I brainstorm trivia questions, jot down random thoughts and look ahead to the next three months.
At this point, at least a week has gone by and I'm ready to begin writing. Like that first day of school when a teacher should really be most concerned about lesson plans and instead they organize and decorate the entire classroom (that's me), I have to get the format, the trivia, and my tidbits all in place before I write the main body of my newsletter.
This is when writer's block usually hits.
Once it's done I revise it too many times and send it to the Van Sickles for editing and publication. You would think I never edited it myself. I'm thankful to Heather Van Sickel, my second pair of eyes!
While Dave and June Van Sickel print them off and stuff and stamp the envelopes, I log into constant contact and begin creating the electronic version. Most of the work is done at this point and this goes pretty fast. When I hit send, within ten minutes it's in over 300 people's inboxes and half that many paper versions are flying from Minnesota to Virginia, California, and a few states in between, with one even landing across the pond in the United Kingdom.
Since the whole process ends up taking about a month, I'm glad I don't have to think about it for another quarter of a year.